Information personalization is fertile ground for application of AItechniques. In this article I relate personalization to the ability to capturepartial information in an information-seeking interaction. The specific focusis on personalizing interactions at web sites. Using ideas from partialevaluation and explanation-based generalization, I present a modelingmethodology for reasoning about personalization. This approach helps identifyseven tiers of `personable traits' in web sites.
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